Monday, December 3, 2012

Article Directories - Things to Do Before You Submit


Pick up your pens get your thinking caps on, now is the time for all you writers and non-writers to become creative using article directories.

With modern communication and information-based marketing at its peak, this totally effective technique of gathering targeted prospects and leads to websites and converting them into buyers is at an all time peak.

With the ever increasing popularity of article writing and article directories submission, plus the fact that article distribution tools are now easily available. The act of gaining massive exposure of your article content is now an easy and viable solution in online marketing.

There are many mistakes marketers make before submitting to article directories, lets take a look;

1) Mixing the reasons to market with the reason to write

Understanding the marketing principles behind your article writing is an absolute must, the benefits are 3 fold - marketing or promotion, product or company branding and customer lead generation.

The absolute 1 reason you write articles at all is for information, The article must be totally focused on this. Provide key and relevant information to leads or customers and all 3 of the above will be fulfilled.

2) Article marketing lost opportunities

Submitting your well written articles to article directories can lead to additional links back to your website, but by using a keyword strategy within your article you can generate targeted leads and customers

A keyword density of between 2-5% with 3% being about perfect, place your targeted keywords in titles and your first and last paragraph. Your article directories submissions is not only about back-links, if you have well written article you may get picked up by a publisher with a large list of subscribers for even greater exposure.

3) Useless and irrelevant article publishing

Writing articles that do not target your niche market, or that are just plain useless is an absolute no-no.

Publishing an article just to generate back-links and any leads or customers that come with it, is highly frowned upon by the article directories as is normally pointed out in their submission guidelines

By producing well written articles you will not only receive a great name as an article writer, but will generate endless leads. Brand recognition and endless hits to your website from new customers, so think about your target market and get your writings submitted to article directories.

Beginner Tips for Article Marketing Campaign   How Do I Get MY Articles Noticed Over the Competitions?   Internet Marketing Newsletter Creation for Your Small Business   Article Submission - Three Big Reasons To Submit Articles   8 Tips To Write Winning Articles   



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